
Direct Technical Assistance Program
Transforming Long Beach's cannabis equity program through proven expertise, flexible support, and sustainable outcomes.
Launch Representatives
Monica Colgan · Marques Cameron
Date
October 28, 2025

Equity-focused serving underserved entrepreneurs. Headquartered in Seattle with a team of 12 in California (including contractors). A deep bench of talent with relevant lived experience operating a consistent, standardized turnkey program.

It's one thing to say you have experience — third-party certifications validate it. They demonstrate not only our expertise but our commitment to meeting rigorous standards.
Woman Business Enterprise
Disadvantaged Business Enterprise
LGBTQ Business Enterprise
Small Business Enterprise
Equity is not a side initiative — it's a measurable performance metric embedded in every aspect of our work.

Driven by a passionate, experienced leadership team committed to fostering success for Long Beach's cannabis entrepreneurs.
Program Manager. Extensive experience in cannabis retail operations — licensing, compliance, financial planning. Excels at creating operational systems and managing teams.
Excels in team leadership, project management, and operational compliance. Strong background in retail purchasing and licensing navigation.
Expertise in licensing navigation, regulatory compliance, and Long Beach rules. Recognized for developing sustainable cannabis ventures and bridging public-private collaboration.
Specialized in equity-centered program design, community engagement, and ensuring measurable outcomes for underserved entrepreneurs.

Office of Cannabis Management TA Provider & Online Learning Program
Social Equity Cannabis Program — TA Provider, Grant Manager, Online Learning
ABC Program — Business Development Consultants

Across all programs we've delivered more than 8,000 hours of technical assistance to nearly 1,000 organizations in just three years — including 3,200 hours in cannabis specifically.

Close collaboration with the City, complete data collection, and deliverables and milestones met on time — including reporting and compliance.
Personalized technical assistance hours tailored to each entrepreneur's licensing stage and goals.
24 live, instructor-led sessions across 6 modules, blending live and on-demand learning.
Real-time dashboards, demographic data, milestone tracking — submitted on or ahead of schedule.

Our team provides end-to-end support across every aspect of cannabis business development and operations.
Hiring, onboarding, payroll system setup & compliance.
Identity, messaging, customer acquisition.
Pro formas, capital strategy, runway models.
Excise, B&O, federal income; bookkeeping.
SOPs, systems, day-to-day execution.
Site selection, lease review, zoning navigation.
POS, inventory, METRC compliance, automation.
Strategic plan, lean canvas, go-to-market.
Cannabis-specific regulatory navigation.
State, city, county, federal — start to finish.

The dream team ready to serve Long Beach. With these players on our bench, we can start immediately — no ramp-up delay.
Operational systems, process optimization.
Regulatory and licensing legal expertise.
Business development and licensing strategy.
Tax planning, financial reporting, compliance.
Compliance frameworks and audit readiness.
Identity and customer acquisition strategy.
Industry-specific operational guidance.
Campaign strategy and execution support.

Our four-step participant journey begins with culturally informed outreach and accessible intake.
ADA compliance, captioned meetings, plain-language English & Spanish enrollment. Mobile-accessible LMS. Interpretation in 100+ languages.
Structured intake and readiness evaluation — licensing status, operational gaps, learning preferences.
Individualized coaching, group webinars, and resource toolkits — flexible scheduling including evenings and weekends.
Concrete deliverables and sustainable tools for long-term business success — beyond program completion.

Carefully curated for secure systems that function in harmony through integrations and automations. Heavy on tech for backend efficiency — simple, human-feeling experiences for clients.
Case management, contact records, pipeline tracking.
Time tracking by category, contract billing, invoicing.
Internal communications, client channels.
Virtual meetings, captioned by default for accessibility.
Self-service scheduling for participants.
Applications, evaluations, structured intake.
Payments, payroll, contractor reporting.
Learning platform — live + on-demand modules.
Project management, SOPs, task accountability.

LaunchMyCannabiz™
Our public-facing course for entrepreneurs — 24 sessions across 6 modules, blending live and on-demand learning. Built by 30+ cannabiz consultants with over a decade of industry experience, on the shoulders of programs we've executed.

Compliance requirements and operational aspects of the business.
Comprehensive business plans with strong financial foundations.
Marketing, compliance, and operations management skills.
Stabilize growth and maintain successful cannabis businesses.

Two-week breaks (process and digest) between four-week learning cycles. Live classes are 50 minutes, once a week. Instructors are our same TA consultants.

Introduction to Starting a Cannabis Business.

"Launch Industries has surpassed our contract agreement's reporting requirements time and time again. Monica and her team ensure that all required deliverables are met."

Our proposal stays under the $100K cap while maximizing value. Most funds go directly to 1:1 TA hours.
| Category | Detail | Cost |
|---|---|---|
| 1:1 Technical Assistance | 675 hours at $110/hour for personalized coaching and mentorship | $74,250 |
| Educational Webinars | Six four-part modules ($2,500 each) with unlimited participation and evergreen content | $15,000 |
| Technology & Tools | LMS platform, CRM, project management software, participant resources | $4,250 |
| Administration | Program management, reporting, coordination (5% cap) | $5,000 |
| Total Investment | $98,500 | |
This ratio demonstrates fiscal discipline and a commitment to participant impact. Direct service is the priority — overhead is minimized.

Launch Industries is committed to delivering an equity-centered program that transforms commitments into measurable entrepreneurial success.
Experienced managers and technical support specialists.
Ready-to-deploy systems built on equity principles.
CRM, LMS, and reporting tools optimized for TA programs.
Online modules, live sessions, self-paced content.
Real-time progress monitoring and milestone tracking.
Captioned meetings, accessible materials, mobile LMS.
Structured approach from engagement to business launch.
Ongoing mentorship and post-program follow-up.
Personal PM assigned for seamless coordination.
Case studies, session logs, progress reports.
Technical assistance across every business function.
100+ languages supported (additional cost).

Unparalleled understanding of complex cannabis regulations, market dynamics, and opportunities.
Established systems and extensive experience for seamless execution and participant support.
Genuine human connection and mentorship to guide and support every participant.
Robust technical infrastructure with a customized approach to meet specific needs.
Translating equity commitments into tangible, quantifiable entrepreneurial achievements.
Supportive programs that meet businesses where they are.
Programs designed to give back and create measurable positive outcomes.
40+ team members with diverse backgrounds and lived experience.

From our broader team
Our broader team thanks you for the consideration. We want to work for you. We want this contract.
"Talk to you soon. — Monica & the Launch Industries team"